Thursday, April 24, 2008

Sephora: Masters of Advertising


Along with the Orgasm nail polish and gloss set, I got the new Sephora: The Ultimate Guide to Makeup, Skin and Hair book...

Um, well... It's rather, how should I say it? Basic.

If you have the last year's worth of Sephora catalogues, you don't need this book. It's basically a giant Sephora catalogue with some very basic beauty tips thrown in.

Not to say that it isn't fun to read, there are lots of gorgeous makeup pictures (mostly from old Sephora catalogues...) to look at, it's just not all that informative. It is, however, an excellent advertisement for brands sold at Sephora!

Maybe I'm just being picky, but I expect books to have more content. I also don't like the cover image- that was my least favorite of all the Sephora cataloge covers! They should have used the fall one from a few years ago, with the Russian girl!

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